NetThings
Driving awareness of this innovative real time energy monitoring solutions
NetThings offer businesses and homebuilders real-time energy monitoring solutions that really help to save energy and money at the same time, and they asked us to help them shout about it!
Our task was to create a strategy to reach the SMEs who would benefit the most from the energy monitoring system. Collaboratively we devised a plan to reach hospitality businesses and explain the benefits for those who deal with high energy costs.
We devised a new naming strategy for their products, created a clear and simple website as well as an engaging 3D animated film to explain the key product benefits, a personalised EDM campaign and a targeted event strategy as part of a tailored campaign.
To date, we have seen some great success with award wins, PR coverage and social media all pushing awareness and demand.
See also
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Quality Meat ScotlandQuality Meat ScotlandMore than a decade of retail success using ‘meat and greet’ experiential marketing. -
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Pancreatic Cancer ScotlandPancreatic Cancer ScotlandStrategic repositioning to help a wee Scottish charity make a big impact.
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Aberdeen-Angus Cattle SocietyAberdeen-Angus Cattle SocietyBeefing up the brand of the world’s leading cattle breed.
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