November 11, 2019
When you have a passionate vision, it’s easy to forget that your new brand isn’t actually for you. So, before you get that name you love so much etched in stone, you might want to ask the opinion of those who matter most. Consumers. We view consumer testing as a powerful tool, even as early on as choosing a brand …
November 4, 2019
Whatever you decide to name your brand, the one name you cannot use is one that is already taken. Differentiation is crucial. Just don’t make the one common mistake that happens across all industries (more on that in a second). When you strip everything else away, a >GREAT name alone should differentiate your brand from competitors. Without this, there’s always …
October 28, 2019
When deciding how to name a brand for our clients, it’s helpful (and often amusing) to imagine what it would be like to meet that brand for the first time at a party. Have you ever been introduced to someone and instantly forgotten their name? Or worse still, not been able to pronounce it in the first place? We’ve all …
October 11, 2019
Other than brands, if there are two things we love at Denvir, it’s being creative and food. So, when there’s an opportunity to bring all three together with new product development (NPD) and a new food brand, you can imagine how excited we get. Earlier this week, our Senior Client Manager, Nicky, was invited to share Denvir’s insight (and excitement) …
June 11, 2019
Brand Photography They say a picture is worth a thousand words, so when it comes to your brand photography you should think carefully about what those words say. Below is one of our latest projects with our client Macb Water along with a few tips to help you ‘get the picture’ of how we create >GREAT shots for our clients. …
May 22, 2019
As her award-winning agency turns sweet-sixteen (that’s us btw), our CEO Suzanne George had the honour of being invited to share her experience of more than a decade and a half at the helm of Denvir, with the British Association of Women Entrepreneurs (BAWE). A bit about BAWE BAWE is a fantastic organisation that exists to support and educate …
May 7, 2019
We recently sat down for a quick interview with our Web Developer and newest ‘Denvirite’, Cameron. Find out below what makes Cam tick, and most importantly what ticks all the boxes in his ‘5 Keys to a >GREAT Website’. Cameron on: Life as a Denvirite What’s a memorable project you’ve helped deliver since joining Denvir? My first project was actually …
